Creative & brand content
THG Studios is the strategy, brand and creative design content division of THG Ingenuity. We've been creating digital first strategies and effective content to elevate the position of our own brands across digital channels and our own ecommerce sites for 16 years.
Our innovative studios with global locations, can deliver the volume and quality of content required by brands to win in today’s rapidly evolving, digital world.
Across every aspect of our creative services, we work with you to develop your brand, offering strategic and practical solutions to deliver growth through a pragmatic approach to user behaviour.
Whether you’re looking for brand development to take a new product to market, a strategy that is digital by design, or creative content to capture and convert your audience - we have the specialists and expertise within our Studios to ensure your content captures and converts the people you most want to reach.
Our Studios services include:
We have refined a unique range of insight-led solutions to develop brands that transcend channel, platform or market. Whether you’re looking for full brand development ahead of launch, a brand refresh to ensure you enhance or solidify your position in market, or to take your product or service to market fast, we can deliver against your goals.
Digital Proposition Development
We partner with brands to develop Direct-to-Consumer (DTC) strategies that build upon your existing proposition and create cut through in a crowded online space. Our bespoke approach utilises THG Ingenuity's broad internal network of capabilities, delivering both brand and customer value beyond Trade and Marketing - combining industry insights, proprietary data, user-research and product innovation with unrivalled creative and production capabilities. As our approach is global - we are also able to define highly robust global, to local DTC strategies.
Campaign creation & activation
We offer a wide variety of strategic approaches to campaign
development. We ensure your brand will connect with your target audiences and deliver against all communication
goals. Our talented and experienced creatives are
specialists in developing launch, seasonal, social and tactical
campaigns across all digital platforms.
We capture consumer attention with powerful imagery which includes:
High production value
Developing an ownable look and feel for each brand
Delivering imagery that works hard across multiple platforms
Using still-life and models
Creating trend-driven imagery that’s always relevant