Webinars from THG Ingenuity

Partnering with THG Ingenuity at the start of their digital transformation journey in 2020, home improvement giant Homebase has gone on to deliver colossal results in the last two years alone, not least in pivoting its traditional brick-and-mortar retail estate to a successful and seamless online experience.

In the face of COVID-19, businesses are gaining resilience by pivoting to new markets. Watch our webinar to learn the strategies and solutions that Facebook offers to help firms expand.

During this 50-minute session, Tatiana Kalinina (SVP Business Development and Sales) explores how businesses can launch and scale into new international markets using DTC. Homebase CFO Andy Coleman also reveals how THG Ingenuity is helping the home improvement giant drive its DTC transformation agenda.

In this session, Herculano Rodrigues (Category Director, THG Ingenuity) explores how data insight can help to build a strong brand performance both online and offline.

Homebase CFO Andy Coleman and THG Ingenuity SVP of Business Development & Sales Tatiana Kalinina discuss the use of DTC to scale to new markets and the home improvement giant’s DTC transformation. 

Raphael Lawson (Fraud Director, THG Ingenuity) discusses how to protect your brand from fraudulent activity and looks at THG Ingenuity's award-winning fraud prevention platform, THG Detect. 

Brand and performance are often perceived as separate, clashing elements rather than a part of the same thing. Learn how you can bridge the gap between them and begin to dispense with this notion.