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Accelerate your brand growth on a global scale

THG Ingenuity is the end-to-end direct-to-consumer (DTC) partner of choice for brands looking to connect with consumers through a multichannel commerce approach and reach consumers globally.

Discover THG Ingenuity

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Your strategic partner, simplifying the complexity of DTC

We combine technology, fulfilment, operations and customer care excellence with our expertise in creative advertising, digital marketing and trading, to successfully build, deliver and grow your brand via DTC.

Start your DTC journey

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Your flexible solution

Choose exactly how and where you want us involved, whether acting like an extension of your in-house team or existing agencies, or providing modularised products or services to complement your current approach.

Discover our approach          

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"CCEP partnered with THG Ingenuity in the UK to launch Coca-Cola Europe’s first full-portfolio DTC offering, which has delivered strong performance since launch."

Explore our clients


18 years of brand building expertise through DTC 

We are the only end-to-end DTC solution that is also a multi-industry brand owner, having successfully grown our own brands and disrupted categories for nearly two decades. 

Why THG Ingenuity?

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Bespoke brand experiences, delivered at pace

No brand or customer are created equal. We deliver a truly unique brand experience across the full lifecycle, tailored to brands and buyers alike through a close partnership that builds and grows your brand and digital commerce proposition.   

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Mondelez International launch their DTC proposition and deliver personalisation for Toblerone.

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Homebase launch their customer-centric, digital store and achieve sustained uplift in digital participation.

Meet our clients

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William Grant & Sons build the Clink* brand with THG Studios and launch a new ecommerce platform.

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"We have observed a sustained uplift in digital participation, with THG Ingenuity a key partner across technology and digital content."


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Accelerate your DTC journey today