THG Ingenuity is the leading digital commerce solution for brands looking to connect with consumers globally.
In this episode of Fulfilment in Focus, Chief Operating Officer for THG Brands, speaks with CBRE’s Head of UK Industrial & Logistics Occupier Services, Jonathan Priestley, on the value of deep data for building development, the growing role of sustainability in the industry, the joy in helping customers overcome challenges to growth, and more.
January 13, 2025
Infographics
This infographic explores how FMCG brands can win with DTC, inspired by Coca-Cola's success.
Infographics
This infographic explores how you can reach new audiences, drive conversions, and build a community on one of the world's most engaging platforms – TikTok – through TikTok Shop.
Infographics
Explore how Myprotein, a British sports nutrition brand, conquered the Japanese market in just six years and became the #1 foreign brand in the category. Learn their secrets to cultural adaptation and international success here.
Reports
As brands face rising media costs, increasing competition and rising customer indifference, marketing ROI is under increased pressure. Learn how brands and marketers can leverage their ecommerce presence to understand and improve their brand health in our whitepaper.
Reports
FMCG companies are rethinking how they interact with consumers in an evolving digital environment that puts direct to-consumer channels in the spotlight.
Blogs
The landscape of content creation is undergoing a profound transformation. As brands navigate an increasingly digital and immersive world, the demand for captivating, high-quality content continues to soar.
Blogs
In today's crowded food & beverage market, standing out is no longer just about packaging on shelf, it’s about content that connects attention both in store and on social feeds.
Blogs
THG Studios redefines holiday campaigns, combining human creativity with AI to deliver captivating content. Discover how our award-winning expertise helps brands connect deeply, cut through noise, and achieve record-breaking results this Christmas.
Case Studies
THG Ingenuity helped wellness brand Vital Proteins amplify their feature on ITV's This Morning, driving a 1,026% spike in sales compared to the previous day. Discover how we turned exposure into performance in our latest case study.
+494%
new daily users
+1624%
sales vs daily average
+1122%
transactions vs. previous day
Case Studies
Klean Athlete partnered with THG Commerce to accelerate its direct-to-consumer (DTC) growth, achieving impressive results through personalized bundles, seamless customer journeys, and data-led campaigns.
By combining operational efficiency with a full-service ecommerce strategy, the brand expanded across Europe while cutting costs and boosting revenue.
The key results of this partnership include:
+83%
increase in revenue
+71%
rise in transactions
-71%
reduction in costs
Case Studies
Myprotein didn’t just enter the Japanese market; in just six years, it became the leading foreign sports nutrition brand. By leveraging data-driven insights to create flavors tailored to local tastes, the company boosted sales, deepened customer engagement, and grew revenue from $1 million to $125 million.
Discover how cultural relevance powered their international success.
+124M
revenue increase
#1
foreign brand in the market
75K
engaged customers
In the Press
IN THE PRESS | 12 February 2025
In the Press
IN THE PRESS | 18 September 2024
In the Press
IN THE PRESS | 18 September 2024
