THG Studios redefines holiday campaigns, combining human creativity with AI to deliver captivating content. Discover how our award-winning expertise helps brands connect deeply, cut through noise, and achieve record-breaking results this Christmas.

The platforms have changed, the algorithms have shifted, but one thing remains true. Content that people return to, wins.

In the competitive world of ecommerce, guessing about performance is a luxury no brand can afford. If you’re asked to prove the ROI of every pound or dollar spent, but the link between your short-term efforts and long-term value feels unclear, you’re not alone.

Is AI an existential threat to human creativity, or the greatest creative enabler we've ever seen? As ever, the truth sits somewhere in between.

In a crowded market, ecommerce businesses must do all they can to stand out against the competition – brand authenticity is key to achieving it.

Discover why a genuine brand is essential for market differentiation here.