Case Studies

THG Ingenuity helped wellness brand Vital Proteins amplify their feature on ITV's This Morning, driving a 1,026% spike in sales compared to the previous day. Discover how we turned exposure into performance in our latest case study.

Following the 10-week-long migration to THG Ingenuity's complete ecommerce platform, Cult Beauty registered an increase in average order value, a boost in conversion rates, and a quicker page load time.

The beauty retailer continued to reap the benefits of the digital platform on Black Friday when the influx of customers is difficult to handle.

Check out the infographic below if you’re curious about how THG Ingenuity can help fuel the growth of your business, too.

ELEMIS partnered with THG Ingenuity in 2020 to rapidly scale its DTC operations into new markets, launching 16 sites across Europe and APAC in just 10 months. Discover how the premium skincare brand accelerated a five-year expansion plan in less than a year in our case study.

Garden of Life UK partnered with THG Studios to develop a versatile collection of visual artificial intelligence (AI)-influenced assets to be used across its online presence – a beautiful collection befitting the home of clean supplements.

THG Commerce needed an advertising network that could connect our brands with consumers, in the right place, at the right time. AdMedia was the solution, delivering high-quality traffic with proven performance.

With the goal of combining the convenience of online shopping with the physical engagement of a store, LOOKFANTASTIC partnered with THG Commerce to launch its Altrincham location, creating an elevated beauty destination that brings digital and physical retail together.

In May 2024, Holland & Barrett took a strategic step toward modernizing its logistics operations by migrating over 8,500 SKUs into THG Fulfil’s automated fulfillment network.

Luxury beauty retailer Cult Beauty made a bold move to modernize fulfillment by shifting from manual warehousing to THG Fulfil’s automated ICON facility.

Originally launched in the US, clean skincare brand Biossance had global ambitions but was limited by high operational costs and subpar customer experience.

Dermstore, a premium skincare retailer, was ready for a transformation. Pre-acquisition, operational inefficiencies and low customer satisfaction were holding the brand back.

A 2018 rebrand from Disney Store to ShopDisney saw the closure of many physical stores and a decrease in brand awareness and sales. In an effort to turn these figures around, the brand wanted to return to its magical and much loved 'Disney Store' roots, but without feeling too dated and nostalgic.

Winning Christmas had never been so important, or so difficult for a supermarket brand. Post-Covid Christmas cancellations, 2022 was a big year for the festive season. Expectations were at an all-time high, and the role for brands during Christmas-ad season had grown to new heights in the John Lewis era of powerful and moving festive storytelling creating social media buzz and anticipation.