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Checkout & Fulfilment For Nutrition Brands. A Guide to Your Biggest Growth Levers for 2026.
A Guide to Your Biggest, Untapped Growth Levers for 2026.
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Industry-Leading Nutrition Fulfilment
Engineered to Support Health and Nutrition Brands at Global Scale.
THG Fulfil provides a seamlessly integrated operational ecosystem to power modern nutrition brands through speed, regulatory compliance and world-class consumer experiences.
Why Partner with THG Fulfil for Nutrition?
At THG Fulfil, we recognise the investment CPG brands make in developing market-leading products. That’s why our fulfilment solution is built to protect and elevate your nutrition brand’s promise and deliver a best-in-class customer experience at every touchpoint.
Because in the competitive nutrition market, a seamless delivery experience is a powerful driver of customer loyalty and brand growth.
Built for Subscription and Repeat Orders
Nutrition brands drive growth through repeat purchases. Our fulfilment solutions are optimised for subscription models, ensuring the consistent and reliable delivery required to increase customer retention and lifetime value, with our data showing that improved delivery performance directly correlates to increased spend and loyalty.
Full Compliance and Batch Control
From expiry date tracking to batch-level accuracy, we manage the complexities of supplement logistics with total precision. We help you meet stringent regulatory requirements across every market, providing end-to-end management and full traceability across our global network.
Speed That Meets Modern Expectations
Consumers expect rapid and reliable delivery for health and wellness essentials. Our smart automation and seamlessly integrated courier network deliver an average UK delivery time of 1.45 days, with next-day delivery cut off as late as 1 am, 7 days a week.
Scale Without Operational Risk
From January health trends to rapid brand growth, our infrastructure is designed to flex with demand. Powered by over 4.5 million sq. ft of automated fulfilment space and the capacity to process over 300 million units per year, ensuring your brand scales without operational friction.
Global Fulfilment Simplified
Run DTC, B2B and marketplace distribution all through one seamless platform. With delivery to over 195 countries, 250+ courier integrations and 450+ marketplace connections, we remove the complexity of global expansion to support your international ambitions.
Customer Experience that Drives Retention
Transparent delivery communication, branded tracking and proactive updates help reduce customer friction. Nutrition brands leveraging our world-class customer service solutions achieve an average contact rate of 8%, supporting long-term loyalty and repeat purchases.
Proven Results in Nutrition Fulfilment
Holland & Barrett: Transforming Fulfilment for Speed, Scale and Service
THG Fulfil provided the infrastructure needed to scale fulfilment for 8,500+ SKUs while improving delivery speed and omnichannel capability.
Proof points:
- 8,500+ SKUs successfully migrated to our automated fulfilment network
- Average delivery speed improved to 1.5 days
- Enabled next-day click & collect across 727 stores
- Reduced operational complexity and third-party costs
- Transitioned to a fully integrated omnichannel model, connecting online and in-store fulfilment
Ready to Transform Your Nutrition Fulfilment?
THG Fulfil is the operational partner for the world’s fastest-growing nutrition brands. Over the past 20 years, we’ve mastered the complexities of global supplement logistics by building a proprietary operational ecosystem designed for expansion.
Our world-class infrastructure and advanced technology provide full control over the customer delivery experience, ensuring seamless, end-to-end execution at a global scale.