Reports
A Complete Guide to Warehouse Automation
THG Fulfil's Journey from Manual to 200% Productivity Gains
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Warehouse Automation
Smarter Fulfilment, Powered by Real-World Expertise
Power your growth with warehouse automation solutions designed and operated by experts who run them at global scale every day. We deploy the same AutoStore, Geek+, and Libiao Robotics in our own fulfilment centres as those we use to drive industry-leading performance for our clients.
We Are Your Partner, Not Just a Provider
Choosing the right partner for your warehouse automation strategy plays a pivotal role in your success. You need a provider that has lived your operational challenges and solved them. As the only automation distributor that is also an active end-user of this technology at a global scale, we offer more than just hardware. We provide a proven playbook for success.
A Smarter, Safer Investment
With over £70 million invested in our own automation, we’ve perfected real-world deployment and refined every stage of implementation. As a result, you bypass the costly trial-and-error phase and fast-track proven, repeatable success.
Accelerate Your Go-Live
THG Fulfil acts as a collaborative extension of your team to manage the entire rollout of our world-class warehouse automation systems. Our approach enables Libiao robotics to be deployed in as little as 2 to 3 weeks, while AutoStore systems can move from order to commissioning in under 5 months.
Proven Efficiency Uplift
Our proprietary technology and operational strategies are proven systems, achieving a 77% improvement in labour costs over three years within our own global network. Partnering with us allows access to the same world-class fulfilment solution that has consistently delivered a 3x return on investment.
Flexible Investment Models
Providing flexible financial models, THG Fulfil enables brands to access smart warehouse automation software without compromising on operational scalability, for a clear ROI at every stage of growth. Offering full CapEx investment or our Robotics-as-a-Service (Raas) Opex model, we solve the challenge of upfront capital constraints.
Finding the Right Fit for Your Business
THG Fulfil solves the complexities of modern warehousing by providing smart automation solutions designed for your specific growth trajectory. Our expertise helps global brands select the right technology based on space, throughput, and long-term scalability requirements.
By providing tailored end-to-end management and proprietary software, our solution ensures your automation investment maximises productivity and aligns with your international ambitions.
AutoStore
Smart Automation for High-Density Storage and Goods-to-Person Picking
4x
Storage Capacity
>75%
Space Reduction
>200%
Productivity Uplift
99%+
System Uptime
THG Fulfil provides a strategic advantage through AutoStore, a pioneering cube-based automated storage and retrieval system (ASRS), engineered to maximise warehouse space while delivering high-speed goods-to-person picking.
By storing inventory in a dense grid and delivering goods directly to operators, manual pick walks are eliminated and pick-and-pack workflows are more efficient. This smart automation supports 99.99% accuracy through fully scanned inventory movements, reducing the need for traditional cycle counting and using up to 75% less space than traditional shelving.
The modular design ensures scalable capacity, allowing additional robotics, and bins to be integrated without disrupting operations, positioning fulfilment as a key driver for your business.
Today, more than 1,300 AutoStore systems are deployed globally, trusted by leading retail and ecommerce brands, with THG Fulfil operating the world’s highest output D2C AutoStore facility.
Libiao Robotics
Intelligent Robotic Sortation Engineered for High-Volume Fulfilment
+34%
Output Capacity
99.9%
Sorting Accuracy
2-3
Week Deployment
3x
Efficiency vs Manual Processes
THG Fulfil utilises Libiao’s T-Sorter technology to optimise outbound capacity for global brands in high-volume fulfilment environments.
Leveraging intelligent automation, we enable flexible batch sizing and direct-to-destination sorting, allowing more items to be picked per bin presentation, significantly increasing overall system throughput.
Our seamlessly integrated Libiao systems have increased outbound capacity by 25%, enabling a total throughput of up to 1 million units per day. This modular architecture allows for rapid deployment in as little as 2 to 3 weeks with minimal infrastructure changes, providing the scalability needed to achieve shared growth goals and navigate peak trading complexities with total operational certainty.
Geek+
Mobile Robots for Versatile Automated Warehouse Picking
40,000+
Robots Deployed Globally
99%+
Picking Accuracy
2-3x
Productivity Uplift
800+
Global Customers
We deliver a technological advantage through our Geek+ robotic fleet. Designed to manage ever-evolving SKU profiles, these autonomous robots eliminate operational friction through intelligent, sensor-driven task handling.
Geek+ systems enable highly flexible goods-to-person warehouse operations, reducing manual travel time and increasing picking efficiency across dynamic fulfilment environments. This intelligent handling also supports a wide range of storage configurations, from hanging garments and pallet bases to multi-shelf rack structures, allowing automation to be tailored to your specific operational needs.
By increasing the number of SKUs accessible within a single presentation, our smart automation improves throughput while maintaining high picking accuracy for a seamless consumer experience.
Roboticss-as-a-Service (RaaS): World-Class Automation Without the CapEx
Our RaaS solution is engineered to remove the barriers of high upfront capital investment.
By transitioning from a traditional CapEx to an agile OpEx model, THG Fulfil provides the warehouse robotics needed to improve efficiency at an international scale.
Our transparent approach ensures your technology investment aligns directly with your operational growth, allowing you to protect cash flow while building a sustainable commercial structure.
- Optimised Capital Allocation: Access world-class technology without significant upfront CapEx.
- Predictable Operating Costs: Maintain total financial visibility with a clear and consistent fee structure.
- On-Demand Scalability: Increase automated warehouse robot capacity to master peak demand periods and high-volume trading.
- Strategic Risk Management: Implement smart automation through phased deployment to ensure a frictionless transition.
Continuously Optimised by Our Proprietary WCS
THG Fulfil provides a strategic technological advantage through our proprietary Warehouse Control System (WCS). While world-class hardware lays the foundation, our solution is the result of millions of development hours, delivering an advanced approach to putaway strategies and pick logic. Every decision is driven by real-time analytical insights to remove operational friction and enhance margins.
Our seamlessly integrated system ensures that your investment in warehouse automation supports your brand’s scaling ambitions.
Master Your Automation with Our Business Case Checklist
Download our 10-point checklist to evaluate ROI, scalability and operational readiness for your next project. Eliminate complexity and build a data-backed business case for automated fulfilment.
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Turn Your Fulfilment into a Competitive Edge
THG Fulfil is the operational backbone for some of the world’s fastest-growing brands. Backed by 20 years of experience, we provide more than third-party logistics; we deliver a seamless, end-to-end fulfilment ecosystem engineered for to support international growth.
FAQs
Warehouse automation is the strategic integration of smart technology to optimise the speed, reliability and cost of global logistics.
THG Fulfil utilises world-class robotics such as AutoStore, Libiao and Geek+ to manage high-volume inventory and order processing with total precision. By implementing an integrated operational network, our warehouse automation solutions eliminate operational friction for global brands and replace labour-heavy tasks with a comprehensive management solution designed for scale.
Warehouse automation is redefining industry standards by enabling global brands to master the complexities of high-velocity fulfilment.
In ecommerce, warehouse automation provides the infrastructure needed to support 24/7 operations and still achieve a 99.9% pick accuracy. This advancement allows decision-makers to transform fulfilment into a strategic growth driver, enhancing both margins and customer retention through consistent delivery performance. Leveraging analytical insights and leading technology, THG Fulfil enables brands to optimise working capital and support international ambitions with unprecedented efficiency.