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Infographics

Beauty

TikTok Shop: Your Gateway to Social Commerce Success

This infographic explores how you can reach new audiences, drive conversions, and build a community on one of the world's most engaging platforms - TikTok - through TikTok Shop.

March 22, 2024

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Infographics

FMCG

Internationalisation

Myprotein’s £1M to £125M Journey with Localized NPD

This infographic explores how Myprotein, a British sports nutrition brand, conquered the Japanese market in just six years and became the #1 foreign brand in the category. Learn their secrets to cultural adaptation and international success here.

March 4, 2024

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Infographics

Retail

The Retail Outlook

Explore the retail trends that will define brand success in 2024 and beyond. Our infographic outlines the trends, events and opportunities that will shape the retail landscape in the months ahead.

January 29, 2024

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Infographics

FMCG

Key considerations for DTC success for FMCG brands

FMCG brands embracing direct-to-consumer (DTC) face distinctive challenges and opportunities. Learn how to achieve digital success through prioritizing technology, operations, and marketing to navigate this shift effectively in this infographic.

January 15, 2024

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Infographics

FMCG

Five ways FMCG brands can win at omnichannel

Learn five key strategies your FMCG brand needs to adopt to excel in the omnichannel landscape. Check the infographic below for insights on appealing to convenience- and personalization-focused consumers.

December 19, 2023

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Infographics

Case Studies

FMCG

Bigger than Black Friday: How Vital Proteins experienced record sales with Ingenuity’s support

Vital Proteins, a wellness brand, experienced a remarkable 1,026% boost in sales after partnering with Ingenuity to leverage their appearance on ITV's This Morning. Discover the details behind this success in our latest infographic.

October 27, 2023

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Infographics

Case Studies

FMCG

How Bimuno doubled its subscription rates with Ingenuity

Food supplement and wellness brand Bimuno partnered with THG Ingenuity to increase its direct-to-consumer (DTC) presence. Learn how the company doubled its subscription rates with Ingenuity within five months of launching on the THG Ingenuity platform in our infographic.

October 12, 2023

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Infographics

Why are your ecommerce costs on the rise?

With global ecommerce sales set to reach over $8 trillion by 2026, how can brands maximise their profitability from sales by reducing costs? Ingenuity partnered with AND Digital to explore how brands can unlock cost efficiencies and streamline digital commerce operations.

October 4, 2023

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Infographics

Customer experience

How Brands Can Adapt to the Cost-of-Living Crisis

The cost-of-living crisis is defining much of 2023 so far, but the impact is not just on consumers. As consumers shift spending patterns to seek value-for-money and practical purchases, brands too are feeling the effects. Learn more about these changing buyer habits and how brands can adapt here.

October 3, 2023

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Infographics

Case Studies

Beauty

Dermstore reduces ecommerce providers from 30 to ONE with Ingenuity

In 2021, US skincare brand Dermstore re-platformed to the Ingenuity solution, embracing the complete commerce offering to simplify its approach to digital commerce and gain efficiencies. See how Dermstore unlocked meaningful business benefits with the Ingenuity platform.

July 19, 2023

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Infographics

Retail

Meet Gen Z

A new generation is shaping retail. Gen Zs are digital natives, preferring digital tools, not just to connect with others but also for entertainment and shopping-related activities.

June 16, 2022

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Infographics

Beauty

How a DTC model can grow your beauty brand

Consumers expect beauty brands to offer consistent and customized communication across multiple channels, and desire more personal interactions. As a result, many beauty brands are moving towards a DTC model to leverage first-party data and create personalized products and experience.

May 9, 2022

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