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Scale and Save: How FMCG Brands Can Follow Coca-Cola’s DTC Lead
This infographic explores how FMCG brands can win with DTC, inspired by Coca-Cola's success.
May 21, 2024
This infographic explores how FMCG brands can win with DTC, inspired by Coca-Cola's success.
May 21, 2024
Infographics
In 2021, Cult Beauty successfully migrated to THG Ingenuity's e-commerce platform, unlocking significant performance gains. Discover how the British beauty retailer transformed its digital operations and boosted results through a seamless re-platforming journey.
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This Infographic explores the rise of DTC ecommerce driven by consumer demand for more connected, personalised brand experiences.
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This infographic explores the power of online marketplaces in global ecommerce, with sales projected to reach $8.3 trillion by 2025.
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This infographic explores the explosive growth of social commerce, projected to reach $1.2 trillion by 2025.
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This infographic explores the enduring role of physical stores in retail, which still account for around 70% of global sales.
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This infographic explores how FMCG brands can win with DTC, inspired by Coca-Cola's success.
Infographics
This infographic explores how you can reach new audiences, drive conversions, and build a community on one of the world's most engaging platforms – TikTok – through TikTok Shop.
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Explore how Myprotein, a British sports nutrition brand, conquered the Japanese market in just six years and became the #1 foreign brand in the category. Learn their secrets to cultural adaptation and international success here.
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Explore the retail trends that will define brand success in 2024 and beyond. Our infographic outlines the trends, events and opportunities that will shape the retail landscape in the months ahead.
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FMCG brands embracing direct-to-consumer (DTC) face distinctive challenges and opportunities. Learn how to achieve digital success through prioritizing technology, operations, and marketing to navigate this shift effectively in this infographic.
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Learn five key strategies your FMCG brand needs to adopt to excel in the omnichannel landscape. Check the infographic below for insights on appealing to convenience- and personalization-focused consumers.
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Vital Proteins, a wellness brand, experienced a remarkable 1,026% boost in sales after partnering with THG Ingenuity to leverage their appearance on ITV's This Morning. Discover the details behind this success in our latest infographic.