Resource Type: Infographics
Tag: FMCG
Tag: Digital transformation
INFOGRAPHIC
Scale and Save: How FMCG Brands Can Follow Coca-Cola’s DTC Lead
This infographic explores how FMCG brands can win with DTC, inspired by Coca-Cola's success.
May 21, 2024
Anastasia Hamurari, Lily Branagan
Resource Type: Infographics
INFOGRAPHIC
Scale and Save: How FMCG Brands Can Follow Coca-Cola’s DTC Lead
This infographic explores how FMCG brands can win with DTC, inspired by Coca-Cola's success.
May 21, 2024
Anastasia Hamurari, Lily Branagan
Learn the ins and outs of the global giant's DTC journey discussed in more detail in this webinar featuring Paul Cusick, Senior Manager - Digital, eCommerce & D2C, Coca-Cola Europacific Partners and Valerio Costabile, Client Partner - THG Commerce.
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