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How Brands Can Adapt To The Cost-of-living Crisis

The cost-of-living crisis is defining much of 2023 so far, but the impact is not just on consumers. As consumers shift spending patterns to seek value-for-money and practical purchases, brands too are feeling the effects. Learn more about these changing buyer habits and how brands can adapt here.

October 3, 2023

2 min read

Catz Thompson, Isabel Murphy

October 3, 2023

2 min read

By Catz Thompson, Isabel Murphy

In the UK, inflation rates are expected to fall in 2023 yet still remain above 3%. As stagnating wages and rising inflation rates coincide, consumers are starting to feel the impact of the cost-of-living crisis.

But it's not just shoppers that are feeling the pinch – brands, too, are facing challenges during this cost-of-living crisis.

Explore the infographic below to learn how brands can manage and mitigate the financial challenges ahead.

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