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THG Ingenuity is the leading digital commerce solution for brands looking to connect with consumers globally. 

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Blogs

Beauty

FMCG

Customer Journey Mapping as a Driver for Customer-Centric Success

When striving for customer-centric success, creating a customer journey map is an effective strategy to implement.

 

Known for its benefits like deeper customer understanding, data-driven decisions, and cross-functional collaboration, it’s a visualization tool you can learn more about in this article.

Published February 6, 2024

5 min read
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Case Studies

Beauty

Perricone MD Saves 42% on Tech Costs by Re-Platforming to THG Ingenuity

By migrating to THG Ingenuity's complete commerce platform, beauty brand Perricone MD was able to simplify its supply chain, technology and digital services into one.

As a result, the brand was able to reduce the percentage of its net revenue absorbed by technology costs.

See how much Perricone MD saved by partnering with THG Ingenuity — and the benefits it can unlock for your brand as well.

Published October 24, 2023

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Reports

Beauty

The Beauty Report

Discover the landscape beauty brands need to navigate for success in 2025. In our latest report, we explore the trends and opportunities set to define the world of beauty for brands and consumers alike in the year ahead.

Published October 14, 2024

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Reports

Beauty

The Beauty Edition: Navigating The Complexities Of Scaling Your Ecommerce

For the last twenty years, THG plc has been helping beauty, cosmetics and personal care brands remove the complexity of direct-to-consumer and accelerate profitable, long-term growth.

 

Drawing on that history of expertise, knowledge and proven results won through our real-world brand wins, we bring you Navigating the Complexities of Scaling Your Ecommerce: The Beauty Edition.

Published September 23, 2024

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Reports

Beauty

The Evolution of the Beauty Industry

COVID-19 has changed the way beauty consumers shop, pushing brands to update how they interact with customers. Discover the key trends in the beauty industry and what the future holds for the sector. 

Published October 19, 2022

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Webinars

Conversations in Commerce

Retail

Beauty

Conversations in Commerce: Richard Ward & Akash Mehta

Join THG Ingenuity CEO, Richard Ward, and CEO of Fable & Mane, Akash Mehta, as they explore the genesis of the sibling-founded hair wellness brand, the importance of community for brand building, managing growth as a scaling business, and more.

Published February 10, 2025

50 mins
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Alistair Crane and Natalie Berg

Webinars

Conversations in Commerce

Retail

Beauty

Conversations in Commerce: Alistair Crane & Natalie Berg

Join THG Ingenuity's Chairman, Alistair Crane, as he sits down with retail analyst Natalie Berg to talk everything commerce – the challenges, the opportunities, and what lies ahead for the industry.

Published November 20, 2024

50 mins
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Webinars

Beauty

Beauty Breakthroughs

2023 brings a new post-pandemic chapter for beauty brands to navigate. With consumer values, product transparency, innovation and new product and brand discovery driving the key trends for the year ahead, brands have a unique opportunity to co-create their futures in tandem with their now savvier, highly informed, highly expectant audiences. 

Published February 23, 2024

45 mins
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