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Ingenuity is the leading digital commerce solution for brands looking to connect with consumers globally.
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Blog
Customer Journey Mapping as a Driver for Customer-Centric Success
When striving for customer-centric success, creating a customer journey map is an effective strategy to implement. Known for its benefits like deeper customer understanding, data-driven decisions, and cross-functional collaboration, it’s a visualization tool you can learn more about in this article.
December 14, 2023
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Blog
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Blog
Internationalisation
How Can FMCG Enterprises Achieve Global Regulatory Compliance?
In the FMCG industry, compliance is key. But in a changing regulatory landscape, how can FMCG brands stay ahead? Learn how to achieve global regulatory compliance in our guide.
November 13, 2023
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Blog
Internationalisation
Striking the Perfect Balance: Global Brand Expansion and the Art of Localization
Navigating scaling your FMCG business internationally can be challenging. Learn how adapting your product or service to local markets can help your brand find success on the international stage in this article.
November 7, 2023
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Internationalisation
What Is Preventing Your Ecommerce Brand from Efficiently Scaling to New Markets?
Ecommerce has enabled countless brands to successfully scale their reach into international territories – but it’s not without its challenges. Find out what’s preventing your brand from scaling into new markets (and how to overcome it) in our useful primer.
May 31, 2023
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Future of Commerce
Internationalisation
On Demand
How to Thrive Globally: Taking Your Brand to Audiences Across the World
Whether you're a well-established brand or just starting your international journey, this webinar will equip you with the knowledge and strategies needed to navigate the complexities of global expansion.
Watch nowWebinars
Future of Commerce
Internationalisation
Entering new markets and reaching new audiences; where to go and how to grow
What does it take to thrive in multiple markets? Tune in to this on-demand discussion around the successes and learning curves that have formed the global expansion to-date of the number one learning sports and nutrition brands, Myprotein.
Watch nowWebinars
Internationalisation
Localisation drives successful cross-border commerce
In the face of COVID-19, businesses are gaining resilience by pivoting to new marketers. Watch our webinar to learn the strategies and solutions that Facebook offers to help firms expand.
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Internationalisation
International ecommerce - A comprehensive guide to entering new markets
With ecommerce technology opening a world of opportunities for businesses, brands can now reach consumers anywhere. Our guide gives you the tools to start your global journey confidently.
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Internationalisation
This report explores how DTC can offer a differentiated ecommerce experience that delivers a range of brand benefits and how our end-to-end solution can open growth opportunities in the US.
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FMCG
Internationalisation
Myprotein’s £1M to £125M Journey with Localized NPD
Myprotein conquered Japan in six years, becoming the #1 foreign sports nutrition brand. Leveraging data, they created flavors Japanese consumers loved, boosting sales and customer engagement. Discover their secrets to cultural adaptation and international success in this case study.
+£124M
Revenue
#1 foreign sports nutrition brand
Market leadership
75,000 customers on Rakuten
Customer engagement
Case Studies
Beauty
Internationalisation
Delivering international DTC expansion: Ingenuity Commerce X ELEMIS
ELEMIS partnered with Ingenuity Commerce in 2020 to expand its DTC operations to new markets, launching 16 new sites across Europe and APAC in just 10 months. Find out how the skincare brand did it in our case study.
50,000
New customer records
16
New European/APAC sites
Press releases
View allRetail
Internationalisation
Press Release
Ingenuity, the complete commerce business of THG plc, has partnered with Aditya Birla Fashion Retail Ltd (“ABFRL”) one of India’s largest branded fashion and retail companies, to support the launch of its brand Jaypore, in the US market.
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FMCG
Internationalisation
Myprotein’s £1M to £125M Journey with Localized NPD
This infographic explores how Myprotein, a British sports nutrition brand, conquered the Japanese market in just six years and became the #1 foreign brand in the category. Learn their secrets to cultural adaptation and international success here.
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Internationalisation
Download our infographic to understand more about the opportunities for growth available for your brand and why this strategy may be your ticket to conquering new territories.
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