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Ingenuity is the leading digital commerce solution for brands looking to connect with consumers globally.

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Customer experience

Digital transformation

Blog

Customer Journey Mapping as a Driver for Customer-Centric Success

When striving for customer-centric success, creating a customer journey map is an effective strategy to implement. Known for its benefits like deeper customer understanding, data-driven decisions, and cross-functional collaboration, it’s a visualization tool you can learn more about in this article.

December 14, 2023

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FMCG

Blog

Internationalisation

How Can FMCG Enterprises Achieve Global Regulatory Compliance?

In the FMCG industry, compliance is key. But in a changing regulatory landscape, how can FMCG brands stay ahead? Learn how to achieve global regulatory compliance in our guide.

November 13, 2023

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FMCG

Blog

Internationalisation

Striking the Perfect Balance: Global Brand Expansion and the Art of Localization

Navigating scaling your FMCG business internationally can be challenging. Learn how adapting your product or service to local markets can help your brand find success on the international stage in this article.

November 7, 2023

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Blog

Internationalisation

What Is Preventing Your Ecommerce Brand from Efficiently Scaling to New Markets?

Ecommerce has enabled countless brands to successfully scale their reach into international territories – but it’s not without its challenges. Find out what’s preventing your brand from scaling into new markets (and how to overcome it) in our useful primer.

May 31, 2023

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Webinars

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Webinars

Future of Commerce

Internationalisation

On Demand

How to Thrive Globally: Taking Your Brand to Audiences Across the World

Whether you're a well-established brand or just starting your international journey, this webinar will equip you with the knowledge and strategies needed to navigate the complexities of global expansion.

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Webinars

Future of Commerce

Internationalisation

Entering new markets and reaching new audiences; where to go and how to grow

What does it take to thrive in multiple markets? Tune in to this on-demand discussion around the successes and learning curves that have formed the global expansion to-date of the number one learning sports and nutrition brands, Myprotein.

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Webinars

Internationalisation

Localisation drives successful cross-border commerce

In the face of COVID-19, businesses are gaining resilience by pivoting to new marketers. Watch our webinar to learn the strategies and solutions that Facebook offers to help firms expand.

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Reports

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Reports

Internationalisation

International ecommerce - A comprehensive guide to entering new markets

With ecommerce technology opening a world of opportunities for businesses, brands can now reach consumers anywhere. Our guide gives you the tools to start your global journey confidently.

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Reports

Internationalisation

DTC in the US

This report explores how DTC can offer a differentiated ecommerce experience that delivers a range of brand benefits and how our end-to-end solution can open growth opportunities in the US.

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Case studies

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Case Studies

FMCG

Internationalisation

Myprotein’s £1M to £125M Journey with Localized NPD

Myprotein conquered Japan in six years, becoming the #1 foreign sports nutrition brand. Leveraging data, they created flavors Japanese consumers loved, boosting sales and customer engagement. Discover their secrets to cultural adaptation and international success in this case study.

+£124M

Revenue

#1 foreign sports nutrition brand

Market leadership

75,000 customers on Rakuten

Customer engagement

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Case Studies

Beauty

Internationalisation

Delivering international DTC expansion: Ingenuity Commerce X ELEMIS

ELEMIS partnered with Ingenuity Commerce in 2020 to expand its DTC operations to new markets, launching 16 new sites across Europe and APAC in just 10 months. Find out how the skincare brand did it in our case study.

50,000

New customer records

16

New European/APAC sites

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Press releases

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Retail

Internationalisation

Press Release

Ingenuity announces five-year partnership with Aditya Birla Fashion Retail Ltd to establish its Jaypore Brand in the US market

Ingenuity, the complete commerce business of THG plc, has partnered with Aditya Birla Fashion Retail Ltd (“ABFRL”) one of India’s largest branded fashion and retail companies, to support the launch of its brand Jaypore, in the US market.

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Infographics

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Infographics

FMCG

Internationalisation

Myprotein’s £1M to £125M Journey with Localized NPD

This infographic explores how Myprotein, a British sports nutrition brand, conquered the Japanese market in just six years and became the #1 foreign brand in the category. Learn their secrets to cultural adaptation and international success here.

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Infographics

Internationalisation

Go global - Enter new markets

Download our infographic to understand more about the opportunities for growth available for your brand and why this strategy may be your ticket to conquering new territories.

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