Resources Hub
Ingenuity is the leading digital commerce solution for brands looking to connect with consumers globally.
Featured Article
Future of Commerce
Reports
Navigating Consumer Paradoxes to Transform the Future of Commerce
Explore the trends of tomorrow, emerging and innovative marketing, technology and operations solutions and discover the consumer paradoxes shaping our digital era in The Future of Commerce report.
September 19, 2023
Read moreShowing 1 of 30 results
Blog
View all
Beauty
Blog
Three beauty trends brands should consider for 2023
From the science behind products, to embracing ‘imperfections’, to the continued impact of TikTok – explore three key trends beauty trends should not ignore in 2023.
January 16, 2023
Read more
Digital transformation
Beauty
Digitalizing the spa experience: how ESPA implemented a successful omnichannel strategy
Originally oriented towards physical retail, wellbeing and skincare brand ESPA took advantage of the Covid-19 pandemic to pivot to an omnichannel strategy that enabled them to create phygital experiences for their customers. Read all about it in our blog.
November 18, 2022
Read more
Customer experience
Beauty
Blog
The omnichannel experience in beauty
Offering omnichannel experiences has become a must for beauty brands. At the 2022 Beauty Trends and Innovations Conference, THG Ingenuity’s Shona Deardon explained how an omnichannel strategy is key to driving growth, increasing conversions and enhancing the customer journey.
October 12, 2022
Read moreWebinars
View all
Webinars
Beauty
Following on from the release of our 2023 Beauty Report, we were joined by The Inkey List, THG Labs and Cult Beauty to discuss the biggest opportunities and trends for DTC beauty brands this year and how to seize them.
Watch now
Webinars
Beauty
Internationalisation
Accelerating international growth: a conversation with Neal's Yard Remedies
Sherif Camel-Toueg, VP Ecommerce at THG Ingenuity, and Stephen Tobitt, co-CEO at Neal's Yard Remedies, discuss how THG Ingenuity have supported the beauty brand’s ecommerce and globalisation journey.
Watch nowReports
View all
Beauty
Reports
Discover the landscape beauty brands need to navigate for success in 2023. In our latest report, we explore the trends and opportunities set to define the world of beauty for brands and consumers alike in the year ahead..
Read more
Beauty
Reports
The evolution of the beauty industry
COVID-19 has changed the way beauty consumers shop, pushing brands to update how they interact with customers. Discover the key trends in the beauty industry and what the future holds for the sector.
Read more
Digital transformation
Beauty
Reports
Digital marketing: Five powerful trends beauty brands can’t miss
The pandemic forced beauty brands to adapt their business models in response to changing consumer behavior and expectations, updating the ways in which they interact with customers across digital platforms. Here are our top five digital marketing trends we think beauty brands need to consider.
Read moreCase studies
View all
Case Studies
Beauty
Internationalisation
Delivering international DTC expansion: THG Ingenuity X Elemis
The skincare brand partnered with THG Ingenuity in 2020 to expand its DTC operations to new markets, launching 16 new sites across Europe and APAC in just 10 months.
50,000
New customer records
16
New European/APAC sites
Press releases
View all
Beauty
Press Release
THG Ingenuity signs £100M+ of partnerships with global beauty brands
THG Ingenuity will work with Elemis, PZ Cussons Beauty, Burt’s Bees, Nuxe, By Terry and Revolution Beauty to accelerate the brands and brand owners’ transition to a direct-to-consumer (DTC) model.
Read moreInfographics
View all
Infographics
Case Studies
Beauty
Cult Beauty sees a 30% boost in conversion rates after re-platforming to Ingenuity
Cult Beauty successfully migrated to Ingenuity's ecommerce platform in 2021, which brought about a large number of gains for the British beauty retailer. Read on to learn how Cult Beauty transformed as a business after completing the process of re-platforming.
Read more
Infographics
Case Studies
Beauty
Dermstore reduces ecommerce providers from 30 to ONE with Ingenuity
In 2021, US skincare brand Dermstore re-platformed to the Ingenuity solution, embracing the complete commerce offering to simplify its approach to digital commerce and gain efficiencies. See how Dermstore unlocked meaningful business benefits with the Ingenuity platform.
Read more
Infographics
Case Studies
Beauty
Perricone MD saves 42% on tech costs by re-platforming to Ingenuity
By re-platforming their digital commerce operation to Ingenuity, beauty brand Perricone MD was not only able to simplify its supply chain, technology and digital services into one complete commerce provider, but also significantly reduce the percentage of net revenue absorbed by tech costs.
Read more