
Case Studies
Delivering International DTC Expansion: THG Ingenuity x ELEMIS
ELEMIS partnered with THG Ingenuity in 2020 to rapidly scale its DTC operations into new markets, launching 16 sites across Europe and APAC in just 10 months. Discover how the premium skincare brand accelerated a five-year expansion plan in less than a year in our case study.
10
months to deliver a 5-year expansion plan
16
international sites launched
132,000
new customers acquired across EU markets