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Resource Type: Webinars


Entering New Markets and Reaching New Audiences: Where to Go and How to Grow

What does it take to thrive in multiple markets? Tune in to this on-demand discussion around the successes and learning curves that have formed the global expansion to-date of the number one learning sports and nutrition brands, Myprotein.  

October 27, 2022

30 min

Having acquired Myprotein in 2011, THG has gone on to grow the brand from five sites and £20m in revenue, to 52 sites turning over upwards of £600m in 2021. In this session Neil Mistry, CEO of THG Nutrition, will share both his own journey with the brand and the story of how Myprotein grew across the globe to achieve its place as the number one sports nutrition brand globally.

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