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CBD beauty products on green background

Blogs

Beauty

CBD Market at an All-time High

CBD is becoming an increasingly popular ingredient in health and beauty products, foods and beverages across the globe due to increasing flexibility around its legislation and the rise in awareness around its health and wellness benefits. Read our blog to find our more.

Published May 12, 2022

3 min read
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Mannequin with headset reading 'metaverse loading'

Blogs

Digital transformation

Welcome to the Metaverse

A seamless convergence of our physical and digital lives, the metaverse is on the cusp of becoming a very real reality (virtual or otherwise) for both individuals and businesses alike. Discover more about it here.

Published May 5, 2022

5 min read
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Woman applying a skincare product to her face.

Blogs

Digital transformation

The Power of Influencer Marketing

The widespread use of social commerce, the prevalence of mobile and the growing demand for video and digital content have fueled the surge of influencer marketing. As brands explore how to effectively reach today's consumers, we explore the power of influencer marketing.

Published April 6, 2022

3 min read
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pink toy bunny doing shoulder stand  on pink background

Blogs

FMCG

Key Consumer Trends for Easter 2022

This Easter, consumers are keen to return to their pre-pandemic holiday traditions and have large in-person celebrations with their friends and family.

Published April 5, 2022

3 min read
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Abstract image depicting digital landscape with multicoloured squares on black background

Blogs

Digital transformation

Retail

Digital Transformation: Spotlight on Retail

The COVID-19 pandemic has deeply transformed the retail industry over the last two years, creating new challenges but also unexpected opportunities for retailers.

Published March 7, 2022

4 min read
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A man standing under a purple light uses a phone

Blogs

Retail

Customer experience

How an Omnichannel Strategy Can Pave the Way to Retail Success

Offering a compelling omnichannel experience is now a must for retail brands to grow and thrive in an increasingly competitive market. Many retail executives have had to change their top priorities, leading them to move their investments towards a digital-first and omnichannel go-to-market model.

Published February 28, 2022

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Colourful street in Tokyo with people and retail signs

Blogs

Retail

Five Retail Trends to Watch in 2022

Far-reaching omnichannel. Powerful DTC expansion. Innovative technological partnerships. Fast returns. The changing role of brick-and-mortar stores. Read on to learn all about the key retail trends for 2022 in our blog.

Published February 25, 2022

4 min read
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An abstract image showcasing blue swirls of light against black background

Blogs

Customer experience

Beauty

How Personalization Can Help Your Beauty Brand Differentiate

The demand for personalization has spiked in recent years, not just in how brands communicate but in the products they offer. Discover how personalization can help your beauty brand differentiate here, plus how THG Ingenuity helped drive personalization success for luxury fragrance brand Creed.

Published February 21, 2022

4 min read
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