
Resources Hub
Ingenuity is the leading digital commerce solution for brands looking to connect with consumers globally.
Featured Article
Future of Commerce
Reports
Navigating Consumer Paradoxes to Transform the Future of Commerce
Explore the trends of tomorrow, emerging and innovative marketing, technology and operations solutions and discover the consumer paradoxes shaping our digital era in The Future of Commerce report.
September 19, 2023
Read moreShowing 1 of 39 results
Blog
View allDigital transformation
Blog
Retail
How a Consumer Behavior Analysis Can Elevate Your Retail Ecommerce Strategy
The key to market differentiation lies in your shoppers. Learn how a consumer behaviour analysis can enhance your retail strategy in our article.
August 23, 2023
Read moreBlog
Retail
Circular Fashion: Exploring the Future of Sustainable Business
Circular fashion helps retail businesses minimize waste, maximize resource efficiency, and promote sustainable efforts throughout the lifecycle of a garment. Learn how adopting this strategy can help you thrive in the competitive retail market.
August 18, 2023
Read moreBlog
Retail
Six Customer Retention Strategies That Drive Loyalty
A customer retention strategy is designed to cultivate loyalty and contribute to sustained business growth. Find out how you can use it to create a loyal customer base that drives success in this article.
August 14, 2023
Read moreWebinars
View allWebinars
Future of Commerce
Digital transformation
Retail
Building brand engagement and trust: An omnichannel approach
Want to know how an omnichannel approach can drive tangible results? Hear ESPA’s Managing Director discuss just that as he reflects on the rewards of digital innovation for a traditionally physical-world brand in the face of a global pandemic.
Watch nowWebinars
Retail
Homebase CFO Andy Coleman and THG Ingenuity SVP of Business Development & Sales Tatiana Kalinina discuss the use of DTC to scale to new markets and the home improvement giant’s DTC transformation.
Watch nowReports
View allRetail
Reports
2023 looks set to be a challenging year for brands. While ecommerce sales are rising, inflation remains high and many consumers are reducing their non-essential spending. In this report, we explore the trends shaping the retail sector, so you can cater to changing consumer demands in 2023.
Read moreDigital transformation
Retail
Reports
THG Ingenuity's guide to Cyber Week
The secret to Black Friday and Cyber Monday success is planning. Everything from email fonts to show-stopping deals needs to be ready before November rolls around. Read our guide for key tips and strategies to prepare your brand for Cyber Week and make the event a resounding hit.
Read moreRetail
Reports
Creating a positive retail experience for Gen z
As Gen Z’s spending power grows, retailers are increasingly looking to understand this rising consumer demographic and find ways to better connect with it. Discover more about what drives these digitally native, pragmatic consumers and what they expect from brands in our latest report.
Read moreCase studies
View allDigital transformation
Case Studies
Retail
Driving digital transformation: THG Ingenuity X Homebase
Read how THG Ingenuity created a customer-first, digitally enabled store for the home improvement giant and helped them achieve a 13% increase in conversion rate and 90% YoY rise in traffic.
+13%
Immediate CVR uplift
+90%
Immediate traffic levels vs previous year
+92%
Email channel performance vs pre-migration
Press releases
View allRetail
Press Release
Dulux partners with THG to launch heritage range at Homebase
The UK’s largest paint manufacturer has partnered with home improvement giant Homebase and THG Ingenuity to manage and develop a bespoke launch site for its new Dulux Heritage range.
Read moreRetail
Press Release
Homebase agree 10 year digital transformation partnership
THG Ingenuity, the Ecommerce Services division of THG, today announces a 10-year partnership with Homebase in a multi-million-pound deal to digitally transform the British home and garden retailer.
Read moreInfographics
View allInfographics
Retail
A new generation is shaping retail. Gen Zs are digital natives, preferring digital tools, not just to connect with others but also for entertainment and shopping-related activities.
Read moreInfographics
Retail
Fashion ecommerce trends for 2022
The COVID-19 pandemic has both accelerated online shopping and the fashion industry which has historically relied on bricks-and-mortar retail, is seeking innovative approaches to online commerce to meet emerging customer expectations.
Read moreInfographics
Retail
Latin America ecommerce market
Did you know that by 2024 74% of ecommerce purchases in Latin America will be made with a mobile device? Download our infographic to learn how to exceed online customer expectations in this market.
Read more