Good data provides indisputable evidence, whilst relying on anecdotes or observation may lead to acting based on an incorrect conclusion. 

During this discussion, we'll cover what it means to be data-informed, how brands can identify useful data, and use it to make the most impactful decisions.

Is influencer marketing here to stay? 

How can creators drive brand growth through authentic consumer relationships? 

Hear all this and more in this on-demand panel session from THG Ingenuity.

Everything that the Internet did to music and newspapers is now happening to everyone else; the old Big Brand model of manufacturing scale, distribution scale, and retail scale breaks apart, and new models emerge at every step. 

Discover more about the future tech that matters here.

What does it take to thrive in multiple markets? Tune in to this on-demand discussion around the successes and learning curves that have formed the global expansion to date of the number one leading sports and nutrition brand, Myprotein.  

In collaboration with The Future Laboratory, we explore the key trends and behaviours that are set to impact the relationships between brands and their consumers, and offer insights into the opportunities on the horizon for ecommerce brands. 

Tune in on-demand as THG Ingenuity's former CEO, Vivek Ganotra, and globally recognised entrepreneur Steven Bartlett sit down to talk about all things leadership and beyond. 

Changing shopper behaviours and the tools that help connect people and businesses.

Want to know how an omnichannel approach can drive tangible results? Hear ESPA’s Managing Director discuss just that as he reflects on the rewards of digital innovation for a traditionally physical-world brand in the face of a global pandemic. 

In the face of COVID-19, businesses are gaining resilience by pivoting to new markets. Watch our webinar to learn the strategies and solutions that Facebook offers to help firms expand.

In this session, Herculano Rodrigues (Category Director, THG Ingenuity) explores how data insight can help to build a strong brand performance both online and offline.

Raphael Lawson (Fraud Director, THG Ingenuity) discusses how to protect your brand from fraudulent activity and looks at THG Ingenuity's award-winning fraud prevention platform, THG Detect. 

Brand and performance are often perceived as separate, clashing elements rather than a part of the same thing. 

Learn how you can bridge the gap between them and begin to dispense with this notion.