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Blogs

Boosting Customer Engagement: The Power of Email Automation

Email automation has a profound impact on customer engagement. Learn how it drives personalized interactions, saves time and resources, and increases sales and traffic, and discover how you can harness its power in this article.

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Blogs

Five Tactics to Attract Organic Traffic to Your Ecommerce Website

Attracting organic traffic to your ecommerce website involves producing dynamic and high-quality content, optimizing it for SEO and mobile devices, and using social media to improve visibility. Find out how you can use organic traffic to grow your business below. 

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Blogs

How a Consumer Behavior Analysis Can Elevate Your Retail Ecommerce Strategy

Hidden deep within your data is a trove of consumer insights; insights that, when analyzed, can drive business changes that deliver a wealth of benefits for your retail ecommerce brand. A consumer behavior analysis is the key to uncovering these insights.

 

By analyzing your consumer behavior, you can build a deeper understanding of your shoppers. This understanding can then inform data-driven actions that can elevate your retail strategy.

 

Discover the transformative benefits a consumer behavior analysis can reveal here. 

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Blogs

Circular Fashion: Exploring the Future of Sustainable Business

Circular fashion helps retail businesses minimize waste, maximize resource efficiency, and promote sustainable efforts throughout the lifecycle of a garment. Learn how adopting this strategy can help you thrive in the competitive retail market.

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Blogs

Six Customer Retention Strategies That Drive Loyalty

A customer retention strategy is designed to cultivate loyalty and contribute to sustained business growth. Find out how you can use it to create a loyal customer base that drives success in this article.

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Blogs

How Can Loyalty Schemes Drive Brand Success?

An exemplary loyalty scheme can take your business from being satisfactory to the industry leader. This happens when your brand has loyal customers that bring repeat business. Read on to learn how establishing a loyalty program can help with that. 

Blogs

Ecommerce Survival Guide: How to Optimize Your Supply Chain and Logistics in an Economic Downturn

Economic downturns are difficult times for ecommerce brands, bringing a range of risks and problems for supply chains. But while challenging, it is possible to stay ahead. Discover how to optimize your logistics and operations in times of financial crisis with this guide.

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Blogs

#TikTokMadeMeBuyIt: Why Social Commerce is the Next Big Thing for Beauty Brands

Beauty has already emerged as the leading product category consumers shop for on platforms like Instagram and TikTok. Discover why social commerce is a must for the sector in our latest blog.

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Blogs

A Practical Guide to Digital Commerce

Think you know digital commerce? In this guide, we look at what digital commerce is, why it’s important and how your brand can benefit. Get our insights here.

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Blogs

Keeping Your Business Safe: How Online Brands Can Prevent Ecommerce Fraud

With £1.2 billion stolen in 2022, ecommerce fraud is a growing problem for online brands. Learn all about what ecommerce fraud is, the risks it poses and how THG Ingenuity can help you prevent it.

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Blogs

Is Click-and-Mortar a Viable Business Strategy?

As the post-Covid realm of retail involved adopting omnichannel strategies, new business models like click-and-mortar emerged. Read on to learn what click-and-mortar entails and whether it’s a viable option for your business.

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Blogs

Your Guide to a Successful Ecommerce Platform Migration

An ecommerce platform migration is a necessity for digital brand growth. It can seem like a challenge – but it doesn’t need to be. Discover how to execute a successful ecommerce site migration with THG Ingenuity here.