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Blogs

How Can Loyalty Schemes Drive Brand Success?

An exemplary loyalty scheme can take your business from being satisfactory to the industry leader. This happens when your brand has loyal customers that bring repeat business. Read on to learn how establishing a loyalty program can help with that. 

Blogs

Ecommerce Survival Guide: How to Optimize Your Supply Chain and Logistics in an Economic Downturn

Economic downturns are difficult times for ecommerce brands, bringing a range of risks and problems for supply chains. But while challenging, it is possible to stay ahead. Discover how to optimize your logistics and operations in times of financial crisis with this guide.

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Blogs

#TikTokMadeMeBuyIt: Why Social Commerce is the Next Big Thing for Beauty Brands

Beauty has already emerged as the leading product category consumers shop for on platforms like Instagram and TikTok. Discover why social commerce is a must for the sector in our latest blog.

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Blogs

A Practical Guide to Digital Commerce

Think you know digital commerce? In this guide, we look at what digital commerce is, why it’s important and how your brand can benefit. Get our insights here.

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Blogs

Keeping Your Business Safe: How Online Brands Can Prevent Ecommerce Fraud

With £1.2 billion stolen in 2022, ecommerce fraud is a growing problem for online brands. Learn all about what ecommerce fraud is, the risks it poses and how THG Ingenuity can help you prevent it.

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Blogs

Is Click-and-Mortar a Viable Business Strategy?

As the post-Covid realm of retail involved adopting omnichannel strategies, new business models like click-and-mortar emerged. Read on to learn what click-and-mortar entails and whether it’s a viable option for your business.

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Blogs

Your Guide to a Successful Ecommerce Platform Migration

An ecommerce platform migration is a necessity for digital brand growth. It can seem like a challenge – but it doesn’t need to be. Discover how to execute a successful ecommerce site migration with THG Ingenuity here.

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Blogs

Sustainability and Packaging in the FMCG Industry

Sustainability is a pressing issue for FMCG businesses, and packaging plays a pivotal role in that. Discover why sustainable packaging is good for the planet – and great for winning customers too.

Blogs

What Is Preventing Your Ecommerce Brand from Efficiently Scaling to New Markets?

An international presence with global success was once something brands could only aspire to.

Blogs

How Brands Can Navigate the Rising Costs of Ecommerce

Ecommerce offers brands plenty of opportunities to meet and exceed their targets. But with rising costs compounding the challenges of establishing and expanding their ecommerce offerings, how can brands effectively navigate the rising costs of ecommerce?

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Blogs

Influencers vs Creators: Meet the Next Generation of Social Entrepreneurs

Content creators are disrupting influencer marketing by starting brands of their own. Learn what that means for the way brands connect with consumers with a deep dive into the next generation of social entrepreneurs.

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Blogs

How to Launch a Successful FMCG Omnichannel Strategy

A defined purpose, a clear vision and insightful consumer data – learn the key principles of an effective FMCG omnichannel strategy.

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