Your digital commerce blog

Beauty has already emerged as the leading product category consumers shop for on platforms like Instagram and TikTok. Discover why social commerce is a must for the sector in our latest blog.

Think you know digital commerce? In this guide, we look at what digital commerce is, why it’s important and how your brand can benefit. Get our insights here.

With £1.2 billion stolen in 2022, ecommerce fraud is a growing problem for online brands. Learn all about what ecommerce fraud is, the risks it poses and how THG Ingenuity can help you prevent it.

As the post-Covid realm of retail involved adopting omnichannel strategies, new business models like click-and-mortar emerged. Read on to learn what click-and-mortar entails and whether it’s a viable option for your business.

An ecommerce platform migration is a necessity for digital brand growth. It can seem like a challenge – but it doesn’t need to be. Discover how to execute a successful ecommerce site migration with THG Ingenuity here.

Sustainability is a pressing issue for FMCG businesses, and packaging plays a pivotal role in that. Discover why sustainable packaging is good for the planet – and great for winning customers too.

An international presence with global success was once something brands could only aspire to.

Ecommerce offers brands plenty of opportunities to meet and exceed their targets. But with rising costs compounding the challenges of establishing and expanding their ecommerce offerings, how can brands effectively navigate the rising costs of ecommerce?

Content creators are disrupting influencer marketing by starting brands of their own. Learn what that means for the way brands connect with consumers with a deep dive into the next generation of social entrepreneurs.

A defined purpose, a clear vision and insightful consumer data – learn the key principles of an effective FMCG omnichannel strategy.

In an era of high costs and higher growth ambitions, how can digital brands achieve scalable growth that is unhindered by their chosen resource and infrastructure? Learn about the fundamentals of strategic scalability here.

As digital brands enter a state of growth, whether this growth can be maintained and accelerated can hinge on the limitations of their current ecommerce platform. Here are three key signs it could be time for your brand to re-platform.