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THG Ingenuity is the leading digital commerce solution for brands looking to connect with consumers globally. 

Blogs

From Website to Worldwide Delivery: Fulfilment, Channels and Marketplace Infrastructure for Global Commerce

Once your brand has mastered pricing, language and market fit, the next challenge in global expansion is operational. Successful localisation does not end at checkout; it lives and breathes through fulfilment, logistics, channel strategy and customer experience after purchase. 

For beauty and nutrition brands, where product integrity, delivery speed and consistency define reputation, fulfilment strategy can make or break your international performance. In this second article of THG Ingenuity’s localisation series, we explore how leaders can design fulfilment and channel ecosystems that balance customer experience, cost efficiency and brand control. 

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Reading time: 2 min read Published: November 7, 2025

Blogs

Getting the Foundations Right: Pricing, Language and Market Fit for Global E-commerce

For ambitious beauty and nutrition brands, international expansion is no longer optional; it is essential. However, global growth is not simply about opening more online stores. Success depends on mastering localisation: pricing strategy, language experience, and market fit. 

In this first part of our localisation series, we explore the practical and strategic best practices for building your global e-commerce foundations properly, with a focus on beauty and nutrition.

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Reading time: 2 min read Published: November 3, 2025